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Why “custom made”




At  Ela Siromascenko, most items of clothing are custom made to your measurements and personalized according to your requests. What does this mean? It means that you can create your dream dress with Ela, just the way you want it, in your favorite color, fabric or print, by choosing from the available options that you can see in each product sheet when you place your order, or by directly asking her and discussing possibilities together before ordering, if your preferred option is not among the ones listed.

Personalized dresses

“Personalized” also means that you can choose your dress from the available designs in Ela’s collections, have them made the way they are, have them made with modifications, or just have your design created from scratch, especially for you. Starting from your ideas, Ela will guide you to building the right dress that will compliment your body shape and will suit the occasion you want to wear it for. All designs are adaptable and they offer a great potential of being customized. You can ask for everything from longer/shorter/addition/elimination of sleeves, to transforming a wedding dress into a ball gown or a red carpet dress into a bridal gown by simply asking for a different color or trims. Some changes requested from the initial design are free of charge. Other changes involve a fee that is calculated by considering the extra time it takes to make the change, and the additional fabrics/trims  involved. It is very important that you contact Ela directly at [email protected] before ordering if you desire to have the design changed for you.

You can purchase/order your made to measure dress either online, directly from the e-shop  or in Ela’s atelier in Milan.

Made to measure dresses: ordering online

If you found your dream wedding dress or the perfect dress for your upcoming event in Ela’s collections, you can order it entirely online, and it will be shipped to you wherever you are in the World. If you wish to have modifications made to the original design, it is very important to contact Ela at [email protected] before you order.

Given, that, in this case, everything will be made long distance, it is less likely that you will be able to come in for fittings, so all designs are created with special care for a good fit, in such a way to reduce to a minimum the possibility of fit issues. To make sure you get the perfect fit for your dress, read the how to take your measurements section carefully. Ela will be glad to answer your questions if you need assistance in taking your measurements.

Made to measure dresses: ordering at the atelier

If your time (and/or distance) allows it, you can order your dress directly at the atelier, “the traditional way”. In an intimate and relaxed atmosphere, over a cup of coffee or tea, and after having tried on the sample dresses, you can choose one of the existing designs or you can create your dream dress with Ela, from scratch. It will be unique and personalized in every detail. In this case, a price quote will be elaborated based on the design coplexity and on the materials that will be used. Ela will then take your measurements, and, two or three fittings will be then made during the construction of the dress. All the making process will take place in the atelier, where Ela and her trusted collaborators will sew it for you.


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